Ansible Motion and Guangzhou Zeer Testing Technology Co. announce partnership and new simulator sales in China

Just four months after agreeing a strategic partnership with Guangzhou Zeer Testing Technology, Ansible Motion announced orders for two of its award-winning automotive driving simulators in China – to evaluate tomorrow’s vehicles safely and efficiently.

Zeer is a leading, full-service provider of testing products and technical solutions for the domestic China automotive testing market and operates an Ansible Motion Theta series Driver-in-the-Loop (DIL) simulator at its company headquarters in Guangzhou, China – in the Guangdong Province, near Hong Kong and Macau. As a trusted partner in the Chinese automotive industry, Zeer supports customers to advance their vehicle product development programs and has worked with Ansible Motion’s parent company, AB Dynamics Group, for several years.

“The AB Dynamics Group has enjoyed a long and successful relationship with Zeer for the supply of automotive test equipment and driving simulators in the Chinese market,” says Dan Clark, managing director of AB Dynamics’ simulator business. “We’re delighted to bring Ansible Motion – AB Dynamics’ most recent acquisition – into this partnership for the supply of world-class DIL simulators.”

Team members from Zeer and Ansible Motion assembled at the latter’s R&D centre in Hethel to announce collaboration to bring cutting edge driving simulators to China (left to right): Kermit Yu, product manager, Guangzhou Zeer Testing Technology Co., Ltd; Shuo Wang, product manager, Guangzhou Zeer Testing Technology Co., Ltd; Salman Safdar, sales director, Ansible Motion; Anthony Lewis, commercial manager, Ansible Motion; Vanz Zeng, product manager, Guangzhou Zeer Testing Technology Co., Ltd; Nathaniel Laker, sales engineer, Ansible Motion; River Zhang, product manager at Guangzhou Zeer Testing Technology Co., Ltd; Ian Haigh, sales team lead, Ansible Motion; Kia Cammaerts, technical director, Ansible Motion; and Jack Tan, general manager, Guangzhou Zeer Testing Technology Co., Ltd.

Since March this year Zeer has collaborated directly on the development, deployment and servicing of virtual test driving and simulation solutions that can benefit Chinese automotive OEMs and research organizations. The result is the sale of two Delta series S3 flagship DIL simulators to some of the most respected names in the Chinese automotive industry.
One Ansible Motion simulator will be deployed by Zeer to FAW Group Corp., Ltd. (First Automobile Works) in Changchun, Jilin Province, to support multiple new vehicle development projects. Zeer and Ansible Motion are also delivering another simulator to China Automotive Engineering Research Institute Co. Ltd. (CAERI)’s headquarters in the Chongqing municipality, which will be used to assist CAERI’s advanced automotive research and development activities.

“The strength and potential of this new partnership is already evident and underpinned by the two recent high-profile sales of Ansible Motion Delta series S3 DIL simulators into the Chinese market,” says Clark. “This demonstrates the increasing dominance of the Delta S3 in the simulation and development of vehicle dynamics and ADAS functionality.”
“We’re happy to partner with Ansible Motion to bring industry leading DIL simulation solutions into the China market and to deliver local support for our customers,” says Jack Tan, general manager of Guangzhou Zeer Testing Technology. “Our first deployments to FAW and CAERI are already underway, and we’re looking forward to our future collaborations."
“DIL simulation is accelerating and improving vehicle design and development work in China,” says Kia Cammaerts, founder and technical director of Ansible Motion. “As we work together with Zeer, customers can now benefit from industry-leading simulation tools, as well as locally based support and advice to specifically meet the unique market needs in China.”