Berlin, Germany – Volkswagen is launching an all-electric car-sharing service, starting with a 2,000-vehicle fleet in Berlin by the end of 2020. The We Share brand will start with 1,500 e-Golf vehicles by the middle of 2019 and add 500 e-up! compact in 2020.
Jürgen Stackmann, Volkswagen Brand Board Member for Sales, says, “Because of the size and density of its population, Berlin is the ideal market and has the greatest potential. Many people who have already tested car sharing live there – and the numbers keep on growing.”
Philipp Reth, CEO of the Volkswagen subsidiary Urban Mobility International (UMI), says, “The most conservative forecasts for Europe predict annual growth of 15%. We will continue to develop this market and make this form of mobility accessible to an even broader user group.”
Following the launch in Berlin, “We Share” is initially scheduled to roll out in further major cities in Germany. In parallel, there are plans to expand into core European markets and selected cities in North America from 2020. The primary focus will be on cities with a population of more than 1 million.